| 30 July |
Various mediums of News |
Print media is very restrictive as a medium. You don’t get to experiment but then again it is straightforwardly influential. Put in simple words is more impactful because in print it is entirely factual. After hours of labor an entire paper is readied to be published and sent out for distribution, careful editing goes into making it free from obvious errors, for which, they claim entire responsibility.
We all know what is internet, so I guess at least I don’t need to go into a detailed description of the same. I would however like to coin a specific phrase with internet which is ‘its ease in availability and popularity’.
Now combining a very impactful medium with an easily available and popular one would, in a least, bit make it very powerful. Equipping every nook and corner of the society with news would be what I would make of this. Obviously the impact is way more a human bias can express.
Factually speaking the internet economy has seen rapid development in recent years which makes the argument gain more momentum. Also, internet offers more than one avenue of revenue growth to advertisers.
Print media with its own set of special characteristics can combine its ability to reach only a restrictive class of readers with its readership and popularity reaching new heights by the convenience granted by internet.
As a whole, instead of separating print media from electronic media we could look at how electronic media has brought about a tremendous revolution and combine the two to make it more impacting. After all, electronic media has revolutionized the way the industry does business and if we don’t move ahead with time we get stuck with it and get left behind.